The Internet is a vast and crowded marketplace. Being heard over the din is tricky business. Once you’ve written quality content and your blog is worth the time, it’s time to look for people to visit your site. RSS is an abbreviation for Rich Site Summary or Really Simple Syndication. These two different versions have evolved out of a controversy over who actually invented RSS. But what does it mean?
The best way to explain this is with an example. Let’s say you have a blog and interesting things to say on it. He would like as many people as possible to see it. Feed or RSS aggregation allows you to provide your blog information to other websites. It is a form of syndication in which your blog is made available to those websites that may be interested in publishing your content. This way, your feed will be available to numerous readers.
RSS searches are becoming more popular compared to search engines simply due to the fact that the information residing on your blog is automatically available to multiple sites. This is a big step up from a pure directory lookup.
RSS 1.0 and RSS 2.0 are currently available. Obviously, the choice is later due to the additional tools and facilities it offers. Creating an RSS feed is quite simple. If you have a basic idea of html, then cutting and pasting the relevant code shouldn’t be a problem. For those really inexperienced, blogging through an out of the box blogging site would be simpler. Sites like blogger.com have an easy to use interface for including RSS on your blog. In this modern world, a basic knowledge of html is always useful.
The RSS file would be created automatically using the tools available on popular blogging sites. You now have to syndicate it so that others can use the content available on your blog. For this you may have to explore some of the RSS directories and search engines. Feedster, RSS Search, Blogdigger and Snarf are some of the examples of an RSS search engine.
What about the RSS feed for your own blog? RSS offers a great opportunity for your blog viewers to learn about events in the context of your content. Newsfeeds are a great way to keep your blog alive and buzzing.
RSS feeds must be provided to other sites. At the same time, your own blog should have relevant RSS feeds.