It is widely believed that one of the most important ingredients for the success of a small business is perseverance. Decide on a strategy and stick to it. I agree, but you must be clear that the strategy is aligned with your passion for business and your natural styles of action and communication. It’s also helpful to have effective strategies for meeting what you set as priorities, goals, plans, calls to action… and other components of your daily business activities. These principles will give you ideas to be effective when working in your business; so you can be persistent, passionate and productive in your small business.
1. Passion: You just can’t have a driving business without it. Being passionate and believing in what you do creates clarity, enthusiasm, and focus. It will spark ideas for new products and services, show up in all of your marketing pieces, and help keep you going when you hit the occasional losing streak. Your passion will inspire your customers, employees, subcontractors, vendors, and colleagues to connect with your passion and give you 100% when they work together.
2. Law of Attraction: What you focus on with your thoughts and feelings becomes your point of attraction and creates the results you bring to your business. You can align with the law of attraction by making what you say you want, what you think about what you want, and how you feel about having what you want all congruent with each other. This is reflected in every aspect of your small business, so it’s important to recognize whether your predominant thoughts are one of lack, resistance, and struggle, or possibility, opportunity, and momentum.
3. Attraction Marketing in Action – This is where you combine the principles of the Law of Attraction with some traditional business tools. What you get is a shift in perspective from finding business to attracting business. You do this by being clear about what’s important to you, how you want to be useful, and what success would look like on your terms. Start with the end in mind, and this overview will lead to inspired actions you can take to become highly effective, productive, and engaging in all of your business activities. Instead of making a sale, you are connecting with a perfect customer and creating a customer for life.
4. Natural Action Styles – Everyone has a natural action style that gives them powerful results when they stick to it. Some people are decisive: they collect information, weigh the factors that are important to them, and then make a decision. Some are inspiring – they can see the big picture and create the steps to get there. Some are conservative, looking at what they are currently doing and looking for ways to improve it or build on existing structures that others have created. Some are picky, they like to take the time to research, try things out little by little, and then move on. Within these four main action styles, the way people collect and process information will differ. All natural action styles have preferences about list building or brainstorming, visual cues or verbal cues… You can explore this a bit more on your own by writing down your answers to these questions. In what ways do you like to take action? Do you like to make lists, brainstorm, freely associate… do you read or listen for inspiration? If you are not sure about this; Reverse the question In what ways do you dislike taking action? This will help you get started and your natural action style will become clearer.
5. The language of attraction: It is about our choice of language with others and especially with ourselves. It doesn’t matter if the communication is verbal, written or just a thought, the quality of our language will affect the quality of our results. As you begin to implement this strategy, you’ll want to start with your choice of language. Being aware of the language you choose means that you prevent things from slipping out of your mouth or thoughts without realizing what you are saying. An example: I need to find more people to buy our products, we are not doing well. Using the language of attraction, you could say: I’m thrilled with the customers we have, the revenue is coming in, and I want inspired action to help me increase the number of perfect customers I have and increase the volume of profit flowing. It’s subtle, I know. But the main difference is that you are acknowledging and appreciating the clients that you have that are investing money in your business, you are standing in the space of appreciating what is working in your business and this will allow you to attract more ideas, tools, resources. , referral sources to generate even more income. It’s like compound interest, the more you appreciate what it is, the more your business grows. And the sooner you start, the sooner you’ll feel like things flow.
6. The Myth of Procrastination: Procrastination is not something to be overcome or overcome, it is a message from yourself to pay more attention to what you are doing. There are two reasons why procrastination appears. 1. Because you are not aligned with what you are trying to do. OR 2. You are not respecting your natural action style with the actions you are taking. An example for no. Problem #1: You’re trying to build a website yourself, because you think it will save you some money, but you can never seem to pull it off. A key component to your natural action style is to focus on your strengths and move on once you’ve made a decision. In this case, being clear about what business you are in will help you move forward immediately. Hire a web master to do what he does best and make your website attract more customers for what he does best. Honoring your natural action style will show you that trying to do both is a false economy and will not attract the success you want.
An example of #2: You’re working on writing a book, you’re passionate about the subject, and you’re very interested in finishing the project and showing it to your audience to build sales and credibility, but you can’t seem to make any progress. . A key component in his natural action style is listening for inspiration and creating word images with the language he uses. In this case, recording his thoughts on tape and transcribing them or starting with an audio version of the material he wants to create will honor his natural action style and allow him to move forward. Once the resistance wears off, you can build on your boost.
7. Fun- Is your business giving you the profits and fulfillment you envisioned? Do you wake up in the morning excited with the prospect of what the day will bring and the passion you have for your business? When you think of your customers and clients, does a big smile spread across your entire being? It’s time to put the fun back in your life and in your business. Isn’t that one of the reasons you started your own business in the first place? Using the principles above will help, investing in yourself and your vision of success will make it a reality.